Careers

Project Manager

• Lead and coordinate marketing projects from inception to completion, ensuring alignment with client goals and Pearson4 Marketing Firm’s standards of excellence.
• Facilitate effective communication and collaboration among diverse teams, including content creators, designers, and digital marketing specialists, to ensure seamless project execution.
• Develop and maintain project timelines and budgets, monitoring progress and resource allocation to ensure projects are on time and within scope.
• Act as the main point of contact for clients, providing regular updates, addressing inquiries, and ensuring client satisfaction throughout the project lifecycle.
• Implement project management best practices and identify opportunities for process improvement, contributing to the ongoing refinement of project management methodologies within the Pearson4 Marketing Firm.

Digital Marketing Specialist:

• Revamp and execute all-encompassing digital marketing strategies on multiple online platforms.
• Manage and optimize paid advertising campaigns, including Google Ads and social media ads.
• Perform keyword research, analyze website traffic, and offer suggestions for enhancing SEO.
• Develop captivating social media content and monitor audience interaction.
• Detect and evaluate key performance indicators (KPIs) to gauge the success of digital marketing strategies.

Brand Manager:

• Drive brand success through strategic planning and implementation.
• Unify brand messaging and visual identity across all marketing avenues.
• Deepen consumer understanding and stay ahead of competitors through thorough market research.
• Lead cross-functional teams to successfully introduce new products and campaigns that align with the brand’s image.
• Monitor and analyze market feedback to adjust branding strategies as needed.

Market Research Analyst:

• Design and conduct market research studies to gather data on consumer behavior, preferences, and market trends.
• Using statistical techniques to analyze and clarify data provides valuable insights to support strategic business decision-making.
• To collect relevant information, utilize various research methods, including surveys, interviews, and focus groups.
• Stay informed about industry trends, competitive strategies, and potential emerging market opportunities.
• Prepare detailed reports and presentations summarizing research findings.

Content Marketer:

• Develop and execute content strategies aligned with overall marketing goals.
• Create compelling and informative content for various channels, including blogs, articles, videos, and social media.
• Collaborate with design and multimedia teams to produce visually appealing and engaging content.
• Monitor content performance using analytics tools and adjust strategies based on insights.
• Stay informed about industry trends and adapt content strategies accordingly.

 Public Relations Specialist:

• Develop and implement public relations strategies to enhance the company’s public image.
• Create and distribute press releases, organize media events, and build relationships with critical media outlets.
• Handle crisis communication and manage the company’s reputation during challenging situations.
• Ensure consistent messaging across all communication channels by collaborating with internal teams.
• Monitor media coverage and provide regular records on the outcomes and efforts of public relations.